First Load For partners working the First Load daily list
How to work the daily list.
Every row is a trucking company that filed, got insurance, or went active yesterday. Their phones are ringing. Here's who to call first, what to say in the first 30 seconds, and how to follow up so you're the one they remember.
1. Call the right rows first
The CSV has three kinds of rows. Sort by the one that matches what you sell.
Insurance
applied rows where insurance on file = no. They can't go active until an insurance filing lands. Newest first.
ELD
granted rows first (active today, need an ELD before they run interstate), then insurance_filed rows (usually active within a day or two).
Factoring
granted rows. The cash gap starts with the first load: brokers pay in 30 to 60 days and fuel is due now.
Skip rows with a blank email and phone. Trucks = 1 or 2 is an owner-operator: the officer name is usually the person who answers.
2. The first 30 seconds
New carriers get flooded with calls the day their filing goes public, most of them robocalls and pitches that open with a price. Stand out by using their name, their status, and one question.
Insurance
"Hi, is this Maria? This is Dan with Lakeside Insurance. I saw your MC went public last week and your insurance isn't on file yet. Are you still shopping, or already bound with someone?"
ELD
"Hi James, it's Sam with RoadLog ELD. Your MC shows active as of yesterday. Congrats. Before your first interstate load you'll need an ELD in the truck. Do you have one picked out yet?"
Factoring
"Hi Andre, this is Kim with Summit Funding. Your authority went active this week. Have you figured out how you're getting paid on the first loads, or are you planning to wait on broker checks?"
Names and companies above are made-up examples. Use the officer name and company from the row.
3. Follow up once in writing
If they don't pick up, send one short email the same day. Plain text, no attachments, no links in the first line.
Subject: MC [number]
Hi [first name],
Saw your MC [number] filing. I help new carriers with [insurance / ELDs / getting paid fast] and work with a lot of first-year authorities in [state].
Worth a 5-minute call this week? Reply with a good time or a number.
[Your name], [company], [phone]
4. Cadence
- Day 1: call, then the email if no answer.
- Day 3: one more call.
- Stop after three touches or the first no. Tomorrow's list has a fresh batch.
The best time to reach a new carrier is the week their status changes. Working yesterday's rows today beats working last month's list all week.
5. The rules
- Real people dialing. No robocalls, no autodialers, no automated texts.
- Honor every stop request right away.
- No reselling or sharing the list.
- TCPA, state calling rules and CAN-SPAM are on you once you contact a carrier.
Keep it coming
The data list is $99 a month for the states you pick: your dashboard plus a fresh CSV every morning, cancel any month. Want us to do the outreach too? That's First Call Territory.